Tuesday 24 March 2009

Evaluation

Magazine Evaluation




I have tried to put a lot of effort into the project because I wanted my double page spread and of course the front cover, to look professional and have similar forms and conventions of real magazine. This was my aim. I ended up with conclusion that the most effective way to convince the readers is the well chosen layout, use of colours and nice, big image that will appeal to particular social group. If these forms are well combined together, the front cover and the rest of the magazine starts to look professional even if it is designed by amateur. In real magazine, the layout is clear, the colors are not too bright and not too dark therefore it makes the reader to actually buy and read the magazine. In my opinion, I have included theses forms and conventions to my front cover and double page spread.

Looking back at my preliminary task, I feel I have learnt in the progression fro it to the full product a creative thinking. It now helps me to design products more quickly and more effectively.

The masterhead on my front cover is ‘THUNDER’. The word ‘thunder’ sounds very solid and the meteorological thunder creates noise, therefore I think that if I would recommend the magazine to some people saying just the above word they probably ask me; “is this is a rock magazine?” . This is not the only element that effectively represents rock social group. The background on the front cover and on the double page is black, the font is gothic, the article is about the rock music festival and there are couple of pictures of the crowd at the concert including me, wearing a black shirt on the front cover. I have chosen ‘black’ as the dominating colour for my magazine because ‘black’ is the dominating colour in rock music, therefore I think that it effectively underlines the music genre of my magazine.

The media institution that might distribute my magazine, would be a small independent UK release, distributed around concerts and nightclubs because it is a cheaper way and we can’t be sure how many readers would spend their money to buy the magazine, however, if the magazine would gain popularity within the social group, it is more likely that the big distribution company will spot it and then distribute on the large scale.


I would try to attract my audience by advertising my magazine on the internet. Almost everybody has now access to the internet and it is less expensive comparing to advertisement in the TV or Radio. Also, according to the statistics, teenagers are spending more time, surfing on the internet that watching TV, however to address my audience, I would use coverlines of famous bands to attract them.

From the process of constructing this product, I learnt quite a lot about technologies and I gain more experience that before. I am now more confident with using Photoshop Elements because if something went wrong with the design, I have tried to use other functions and other tools to make the elements of the design look better. I have also learnt how to use the internet for a effective research and how to run a virtual blog which I have never done, before the magazine project.